Google vs Twitter
It seems that everywhere it goes, Google is running into competitors. Of course, that might be because it’s offering some of the best services out there for free. We have Google Docs, Voice, Books, and tons of other products that are usually paid for. Not to mention that these Google products are done much better than their competitors. Just look at Microsoft Word vs Google Docs. So it’s fair to say that Google kind of looks for it’s competitors. And then kicks their trash.
But Twitter? How is Twitter possibly Google’s number one competitor? Well, if we look at it, people are wanting more results, and they want them to be more relevant. This is Google’s strength, hands down. So what does Twitter do? It’s a lot more than what this video says:
Twitter has a MASSIVE amount of data. And the best part is it’s updated LIVE. And I don’t mean live like a news reporter is out there reporting on the scene. It’s much more than that. It’s not a reporter giving his or her two cents on the issue. It’s live as in other people are out there putting the information out as it happens. Just for example, the first news that broke about the killing of bin Laden came from Twitter.
That’s HUGE! That’s taking live reporting to a completely new and different level. Yes, people want more results and they want those results to be relevant. Again, by far, this is Google’s strong suit. But, where Twitter comes in is their speed. It’s happening now. People don’t have to wair for CNN, BCC, Fox or anyone else to hear about it, send a reporter out, interview and then give us their two cents. People log on and tweet. That’s it’s power.
AJ Kohn posted that Google is not competing with Twitter (this was in 09). I disagree with that. If Twitter can solve the relevance problem, it will be a
big huge competitor with Google. Hands down. Now it’s just a waiting game to see if when they’ll do it…